McDonald's Skate-Thru

We've all heard of a McDonald's Drive-Thru. But have you heard of a McDonald's Skate-Thru?Singapore's East Coast Park is where you will find this innovative concept. The East Coast Park is home to athletic-minded Singaporeans who are fast, fun, and on the go. Separating skaters from people on foot is usually a smart move, and catering to the "locals" is always a plus. In this case, the locals wear wheels. Perfect!This restaurant really rocks! There...

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McDonald's Meltdown

Say it ain't so!Two McDonald's in The McChronicles home region are either closed or closing.OLD FORGE, NY:This recreation/vacation community's McDonald's went from being year-round to seasonal, to closed. The series of pictures show the sad evolution. At the top we see the store when it was rocking. In the middle we see the store as it sat, mothballed, during the winter season. At the bottom we see the store as it sits today, stripped of much of...

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Cashiers in Quick-Service

QSR Magazine recently published an excellent article regarding the role of the customers' #1 point of contact, the front-line cashier.Author TJ Schier wrote: From a customer point of view, in a quick-service operation, and most fast-casual operations, the customer spends more time with the cashier than with any other employee. However, cashiers are often the least trained.The article also offered this:The cashier is the face of your brand. They are...

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BEYOND The Drive Thru

So , there we were, waiting in the world's longest queue at the San Ysidro US/Mexico border crossing. After a loooong week of fun in the sun we were tired ... and hungry. Especially since we knew there was a McDonald's somewhere in the vicinity.As we waited (literally for hours) we noticed all sorts of street vendors selling artwork, souvenirs, and food. As we got closer to the border we realized that there was no mainstream fast food available...

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