Chengdu McDonald's Interview

The McChronicles interviewed another McDonald's manager recently. This time we were in Chengdu, China - on Wen Wu Lu (Wen Wu Road) and were lucky enough to meet Duty manager Miss Zhong Xiao Li.Right off the bat we knew this interview was going to be a bit different. Miss Zhong started out interviewing us! She was curious as to how we had become such McD fans, why we cared enough to spend time with her, what we thought of her store, etc. We LOVED...

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FREE COFFEE!!!

McDonald's was sampling their Premium Roast Coffee throughout New York City today. Treating commuters to a taste of FREE coffee is a great effort at reaching out to the community and at trying to expand the company's share of the morning coffee market.McDonald's has a pretty big stake in this market ... according to information in a recent press release, they have 675 McDonald's located throughout the NY, NJ, CT tri-state area.Sampling teams are...

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Cazenovia McDonald's Looks Abandoned

Apologies for these poor quality images (taken with The McChronicles' low-qual phone cam). The intent is to depict the sorry state of affairs at the Cazenovia, NY McDonald's.Top image: an entire section of the front (main view) roof is all ripped up and torn off.Middle image: the posters droop off the windows as if no one maintains the interior.Bottom image: the landscaping is so overgrown that it looks like no one has cared for it in a year.So,...

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Richfield Springs, NY McDonald's: The McChronicles Has A Bad Experience

The McChronicles drove across Upstate New York to visit "the birthplace of baseball", Cooperstown, NY. On the way we dropped into the McDonald's at the intersection of NYS Rts 20 & 28 in Richfield Springs, NY.This store is the kind that is tacked onto a convenience store/gas station. The McChronicles has posted about this set-up before (we feel it is a bit "below-brand", yet we'd rather have the opportunity to eat at McDonald's vs. forego it)....

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McDone-Media

The McChronicles enjoys perusing a seemingly factual and fair website focusing on ... McDonald's. It is called McDone Media and is said to be written by, "Elke, a European girl who is fascinated by the success of McDonald's. "Here's what you will find on McDone Media:The latest news and press releases regarding McDonald'sPopular info (including "The Freaky Universe of McDonald's")a reader pollMcDonald's facts (on every page)moreOn the site Elke says...

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The Guardian Article

The McChronicles has received yet another mention, this time in the UK's esteemed Guardian website. The Guardian article, titled COMPANIES WAKE UP TO BLOGS' BARKING, discusses how several major corporations are addressing the activities in the blogosphere.We were a bit confused by the section that mentioned our work - and think that the author took a cheap shot at McDonald's while misrepresenting our efforts a wee bit. Here is what they published:"McChronicles aims to "discuss the brand experience of the world's largest fastfood chain from the...

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